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In April 2013 many UK supermarkets abandoned long-standing policies on GM animal feed. The move, said to be based on the difficulty in sourcing non-GM feed, flies in the face of the UK Government's own data showing consumers want GM out of the food chain entirely, as well as our GfK/NOP poll results showing shoppers are willing to pay more to avoid GM.
GM Freeze is surprised that Marks & Spencer is among the companies making this change, as it has long had a strong and admirable stand on this issue.
Non-GM supplies are available. Major European supermarket chains, including Carrefour, have successful labelled lines of non-GM fed animal products. China's announcement that it is moving to secure non-GM soya imports, which came after UK supermarkets claimed non-GM is not available, proves that large quantities of non-GM are on the market. GM Freeze believes that if UK supermarkets place orders for non-GM normal market forces of supply and demand will ensure more non-GM is grown and sold.
There is no satisfactory explanation for the change in feed policy by UK supermarkets, and companies' reliance on the widely rejected work of the ISAAA (see our many press releases on this subject) is totally inadequate justification for rejecting consumer demands.
Please take action today to express your dismay at this unnecessary and unwelcome move.
Please write to your supermarket of choice (or as many as you can) expressing your deep concern about the change in policy on GM animal feed. You can find contact information for all major UK supermarkets here. Remember: Waitrose is maintaining its policy, which needs improvement but has not reversed in line with what other companies are doing.
If you have limited time, please make a special effort to write to Marks & Spencer and the Co-operative to express your disappointment with their change in policy.
If you have a bank account with the Co-op please ask how this new policy meets the claim that the bank's Ethical Policy "ensures that we will always stand up for the issues that our customers feel passionate about".
Feel free to amend these points in any way you like in your letters (for instance, you can adapt the third point if you are a vegetarian).
If you have time, please write to Waitrose encouraging it to maintain its position and ask for further information about non-GM fed products you can buy in its shops.
Thank you for your action – this is an important time in this discussion.

GM Freeze has confirmed that Asda (owned by US retailing giant Walmart) have dropped their policy of using non-GM animal feed in their poultry and eggs. They now say if customers wish to avoid GM, they should buy organic.
GM Freeze believes this may be an attempt to test consumer opposition to GM, and that if there is little or no response, the policy may spread to other products and indeed to other supermarkets. This may be a critical moment for the future of our ability to choose non-GM food and further locks the UK into dependence of the unsustainable production of soybeans in South America.
What you can do:
1) Please urgently contact Asda expressing your opposition to this move.
2) It is EXTREMELY IMPORTANT to contact other supermarkets asking what they policy is on GM animal feed and expressing your strong preference for products from animals fed a non-GM animal diet. If you cannot contact all retailers, please prioritise especially Tesco, Sainsbury and Morrisons, as well as Waitrose (who recently joined the Roundtable on Responsible Soy - see a new briefing for details on the RTRS).
3) Please pass this information on to others.
Contact information for all major UK supermarkets is available under our Action Resources tab.
Many thanks, and feel free to ask any questions by emailing coordinator@gmfreeze.org.
You will have noticed from our press release (see “Sweden heads for GM-free status: UK should follow”) that Swedish slaughterhouses, under pressure from food retailers and consumers, are planning to ban GM-feed pigs by 1 September to bring pig meet into line with other animal products. This is happening despite a pro-GM stance in the Swedish government and other food authorities, proving that consumer pressure is the key.
In June 2011 Asda wrote to customers, "I can confirm that all of Asda's own brand beef, pork, lamb, chicken, frozen foods, eggs, milk and cheese come from animals not fed GM feed."
This was queried and confirmed in emails from customer services.
However when questioned by a journalist in July Asda said, "...none of the major retailers, including Asda, have ever had a non-GM feed commitment for their meat and dairy products", and add if customers want non-GM fed, they should buy organic.
GM Freeze thinks it is disturbing that when customers asked for confirmation of the policy it was confirmed, but when a journalist asked the story changed.
In April 2013 many UK supermarkets abandoned long-standing policies on GM animal feed. The move, said to be based on the difficulty in sourcing non-GM feed, flies in the face of the UK Government's own data showing consumers want GM out of the food chain entirely, as well as our GfK/NOP poll results showing shoppers are willing to pay more to avoid GM.
GM Freeze is surprised that Marks & Spencer is among the companies making this change, as it has long had a strong and admirable stand on this issue.
Non-GM supplies are available. Major European supermarket chains, including Carrefour, have successful labelled lines of non-GM fed animal products. China's announcement that it is moving to secure non-GM soya imports, which came after UK supermarkets claimed non-GM is not available, proves that large quantities of non-GM are on the market. GM Freeze believes that if UK supermarkets place orders for non-GM normal market forces of supply and demand will ensure more non-GM is grown and sold.
There is no satisfactory explanation for the change in feed policy by UK supermarkets, and companies' reliance on the widely rejected work of the ISAAA (see our many press releases on this subject) is totally inadequate justification for rejecting consumer demands.
Please take action today to express your dismay at this unnecessary and unwelcome move.